Privacy Policy

Privacy Policy

YoungNigerian.com is published by Sarason Mediatainment Limited, a company incorporated in Nigeria.

YoungNigerian.com is renowned in its publication of inspiring articles, coverage of events and activities, and connecting, empowering and supporting youths through its various programmes via multimedia. Our portfolio includes but not limited to ‘YoungNigerian.com’, ‘YoungNigerian.com SPECIAL'. RETAIL YoungNigerian.com', ‘TV YoungNigerian.com', ‘MUSIC YoungNigerian.com', ‘YoungNigerian.com MEETUP’, 'The Inspirer Award', 'The Next Board', and 'iYECEx'. 

Data privacy and protection is very important to us for everyone who uses our products and services, and who entrusts us with their information. We have written this privacy notice so you can better understand how we collect data, what we do with it and how we look after it. We will tell you how long we keep data and what happens when we no longer need it. We will also outline what rights you have over your data and how we protect and facilitate those rights.


Opting in and out of communications made easy

Sometimes people want to read privacy notices because a business is asking for their permission to contact them for marketing. They want to be sure that, if they agree, it will be easy for them to withdraw permission in the future. We want you to be able to opt out as easily as you opted in. Any marketing email we send you will always have an “unsubscribe” link that will take you off that relevant marketing list. Please remember that you may have subscribed from another email address; you will only be able to use the link to “unsubscribe” from the address to which the marketing email has been sent. We make it easy for you to change your preferences for postal marketing as well, giving clear instructions for opting out on all direct mail.


1. What personal information do we collect from you?

We collect information:

  • when you pay for any of our products or services
  • when you register to receive one of our newsletters
  • when you use any of our websites
  • when you attend any of our events
  • if you participate in any research we undertake
  • if you join one of our communities or forums
  • when you enter a competition
  • if you contact us about a query or a complaint

We collect the following types of information:


Contact information

When you use or subscribe to one of our services, such as purchasing a print or digital subscription, signing up to an email newsletter, entering a competition, joining one of our online communities or participating in any of our research projects, we will ask you to provide information such as your name, email and/or postal address so that we can provide you with the services requested.


General personal information

When conducting surveys or running competitions, in addition to contact information, we may collect other personal information such as your gender, date of birth, marital status, etc.


Payment details

When you purchase a product or service from us, such as subscribing to one of our magazines or attending one of our events, we will also ask you for your payment details in addition to your contact information, in order to secure payment and to authorise access to our products and services.


Online identifiers

When you visit one of our websites, we collect information about your web visit, such as how long you visited, what sites you visited or pages you looked at, your IP address and where you were when you visited, what sort of device you were using when you visited (such as a mobile phone or type of desktop PC, Mac etc.), and information identifying the language used by your Device.


Behavioural data

When you visit one of our websites, we collect data on your online behaviour (e.g. time spent on website, items clicked on, etc.).

When you buy a product or service from us, such as a ticket to a YoungNigerian.com event, our RETAIL etc. we will collect information about what products and services you have bought.

When you register for a newsletter or take part in research, we may collect data about your preferences, tastes and interests.


“Special” categories of data

Sometimes, we may collect data in online surveys on what is called “special categories of data”. These could be data sets such as biometric information (including voice samples, facial recognition, etc.), or political opinions, religion, philosophical beliefs, health, sexual orientation, etc. Whenever we conduct research on these topics, it is always optional, and we will make sure we have your consent to process this data. We will remind you at the time of why and how we are processing this data and what additional safeguards are in place for using, storing and ultimately either deleting or anonymising this data.


2. How do we use your personal information?

At YoungNigerian.com we collect different types of information about people for four main reasons:

  1. To provide personalised services unique to individual users.
  2. So we can monitor and improve the services we offer.
  3. To sell advertising space on our websites. This helps us to keep our websites free for people who visit them.
  4. To market products and services which we think would be relevant to you.


Newsletters

When you sign up to one of our newsletters, you are giving consent for us to use the email address provided to send you relevant content for the brands you have signed up to. You can withdraw this consent for any newsletter by unsubscribing at any time.


Advertising

We advertise on our site and in our newsletters to help keep most of the content free. We use cookies and similar technologies and work with trusted partners so that we can show you advertisements we believe might interest you, to control the number of times you see an ad and to measure the effectiveness of a campaign. We have a legitimate interest in using cookies but you can opt in or out of using them at any time. 


Social Media Advertising

We work with social media networks to show you interest-based marketing content from our brands and selected advertisers if you have viewed a YoungNigerian.com website. Data collected may also be anonymised and used in aggregate to help improve the quality and effectiveness of our websites and marketing efforts.

We may also participate in Facebook's 'Custom Audience' service from time to time. This service enables YoungNigerian.com to display to you personalised advertisements when you visit Facebook’s social media platforms. It works by converting your email address to a unique number that Facebook uses to match to unique numbers that Facebook generates from email addresses of its users. Where we use Facebook Custom Audiences, we will only include you if you have consented to receive marketing from us. If you have given us your consent, you can change your mind at any time by unsubscribing (linked in any email we send you). 


Research & Insight

We run various user communities, forums and reader panels. We send out research invitations to our research communities, to people who pay for our products and services and to people who have opted in to receive communications from us.

We may sometimes use your gender and age range collected during a survey for building "look-a-like" models. This data is anonymously transmitted to our Data Management Platform (Permutive) and matched with our subscribers and members. This allows us to provide relevant and targeted advertising. 


Delivery of goods and services / Customer account management

We will use the information you have provided for the provision of goods and/or services that you have requested and subsequently communicating with you about those products and services.

Please note too, that when you buy something from us - such as subscription or a ticket to an event - we may contact you about your registration details, to manage any account or subscription you have with us, or to provide customer service. This will be the case even if you have opted-out of, or declined to consent to, receiving promotional emails.


Competitions

When you enter one of our online competitions, we will process your information for the purposes of picking a winner. If you have opted-in to receiving information from us about our products and services (e.g. receiving subscriptions offers, event invitations, signing up for editorial newsletters etc.) then we will use the information you provide to make sure we offer you relevant products and services (based on where you live, your age, gender, tastes, preferences etc.). If you have opted-in to receive news and offers from any competition sponsors, we will share your information with them.

Further details about this is outlined in the “who do we share information with” with section.


Partnerships programmes

We work with our partners from the world of luxury goods, fashion and retail so that we can present you with some outstanding offers and opportunities by either email or post. You will only ever receive partner messages from us if you have actively given permission. We won’t disclose your personal information to anyone, the messages will come from us and you can unsubscribe at any time from these messages.


Customer queries and complaints

We process any information you provide when dealing with any complaints or enquiries made by you or legally on your behalf.


3. Legal bases for data processing – what does it mean and how do we use them?

The law on data protection sets out several different reasons why a company may collect and process your personal data and it is one of our duties to make sure you understand which of these lawful bases we are using to process your data.


Consent

In specific situations, we can collect and process your data with your consent:

  • When you sign up to any editorial newsletter
  • When you tick a box to receive email from YoungNigerian.com about news and offers
  • When you tick a box to consent to receive email from YoungNigerian.com on behalf of our partners
  • We send SMS messages, either from YoungNigerian.com or on behalf of our partners with your consent
  • When you give us your details to enter a competition
  • When you participate in any research, this is with your consent


Legitimate interest

In specific situations, we require your data to pursue our legitimate interests in a way which might reasonably be expected as part of running our business and which does not materially impact your rights, freedom or interests:

  • We personalise the marketing content we provide you
  • If you have bought a product or service from us, we will also use your details to send you direct marketing information by email or post, telling you about products and services that we think might interest you
  • If you have bought a product or service from us we will send you direct marketing on behalf of our partners

We will only use legitimate interest after we have properly evaluated the data processing and conducted a necessary balancing test. We will also give data subjects the right to object to the processing at any time.


Contractual obligations

In certain circumstances, we need your personal data to comply with our contractual obligations.

For example, when you purchase YoungNigerian.com SPECIAL, the print edition of our magazine, we will keep your name and address to fulfil your subscription.


Legal compliance

If the law requires us to, we may need to collect and process your data.

For example, we can pass on details of people involved in fraud or other criminal activity affecting us to law enforcement.


4. Do we share your information with anyone else?

YoungNigerian.com and parent company

We may share your personal information:

  • With our parent company or its subsidiaries 
  • If all or any of our assets (e.g. a title owned by us) were to be sold to another business, the personal data relating to that title (e.g. the subscriber list / newsletter list etc.) would be transferred to the new business owner.


Service providers

We work with service providers to perform some tasks on our behalf. This might include: analysis, payments, marketing, etc. and including tagging and blending non-personal site user data to provide aggregate demographics on our audiences. We may share your personal data with these providers to perform the necessary tasks. However, they are obliged not to disclose or use it for any other purposes. Any third-party processing of your data on our behalf will be subject to security and confidentiality obligations consistent with this privacy notice and applicable law.


Customer research & insight

We may disclose de-personalised data (such as aggregated statistics) about the audience of our products and services and/or research participants to describe our sales, customers, traffic patterns and other information to prospective partners, advertisers, investors and other reputable third parties, and for other lawful purposes. These statistics will never include identifiable personal information.


Law enforcement organisations

Under certain circumstances we may occasionally be required by law, court order or governmental authority to disclose certain types of personal information and we reserve the right to comply with any such legally binding request.


Marketing partners

With your explicit permission, we may share your information with other companies we are working with, such as competition sponsors. Whenever we share your information with another company, we will always ask for your permission, will name the company and will always be clear that your information will be shared with another organisation.


5. Collecting data on children

The products and services we offer are generally youths and even adults, however, we do not knowingly collect and process information from children (anyone under the age of 13).

If you are under the age of 13, we ask that you do not give us any information about you.


6. How long will we keep data?

We will retain your personal information for as long as necessary to provide the individual service/s you have requested, while taking into account any legal requirements and tax and accounting rules. We do not store customer data for longer than 6 years after the last purchase.

Where you sign up to receive email marketing from us we will retain your e-mail address after you ‘opt-out’ of receiving emails to ensure that we continue to honour and respect that request. To unsubscribe from marketing emails at any time, please click on the unsubscribe link at the bottom of any marketing email and update your account preferences. 

In some circumstances you can ask us to delete your data.

In some circumstances we may anonymise your personal data (so that it can no longer be associated with you) for research or statistical purposes in which case we may use this information indefinitely without further notice to you.


7. Profiling

We may sometimes use the data you share with us, and that we collect about you when browsing our websites and products, to personalise our services and to tailor marketing content. For example, we may use information you have provided to send you information about products we think you may be interested in. If you do not want to receive this material, you can unsubscribe at any point.


8. Cross-border transfers and security

We make sure that we have appropriate security measures to protect your information and make sure that, when we ask another organisation to provide a service for us, they have appropriate security measures and follow the same high standards of security and data protection as we do.


9. Links to other websites

Our website may contain links to other websites run by other organisations. This privacy policy applies only to YoungNigerian.com websites‚ so we encourage you to read the privacy statements on any other websites you visit. We cannot be responsible for the privacy policies and practices of other sites even if you have accessed them using links from our websites.

We receive commission on some of the links to third party websites offering products and services that we feature on our websites. We work with a third party to help us attribute e-commerce traffic. 


10. Your rights

As a consumer, you have rights when it comes to your data:

  1. The right to be informed. At every point where we are collecting your data, we will inform you of why it is being collected and how it is being processed.
  2. The right of access. If you wish to see what information we hold on you, you may send us what is called a Subject Access request. We will require photocopies of two pieces of identification. We will respond within 30 days of receipt of your request. There is no cost to you in requesting to see your data, but please note that we reserve the right to charge you if you make subsequent requests. 
  3. The right to rectification. We offer the opportunity to amend your personal information by contacting us using the details below.
  4. The right to erasure. If you wish to cancel all communications with us, we can anonymise or de-identify your data. Please contact us using the details below. Please make sure you inform us of all email accounts, profiles, names etc. that you may have used with us that you wish to erase.
  5. The right to restrict processing. You can opt-out or restrict the processing of your data by: 
    • Unsubscribing from postal and email communications
    • Contacting privacy@youngnigerian.com

 

11. How to contact us

Thank you for reading our Privacy Policy. If you would like to contact us to understand more about our privacy policy or wish to contact us concerning any matter relating to individual rights and your personal information, then please email or write to us at:

Email:  privacy@youngnigerian.com